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The Yellow Pages have been a basic & necessary form of advertising for most businesses. While it's very expensive, it also has a track record for getting results. A Change Is Coming...In recent years, directory usage has begun to fall and is being replaced by the Internet. Google, Yahoo & MSN are the big Search Engines, and their business has been to create a listing of websites. But they noticed something interesting. People were using them to try and find local businesses. Instead of looking for "Buick," they were looking for "Buick Mesa AZ" That changes everything. They've even created a new name for it: Local Search. Now, Google, Yahoo, MSN are competing against the yellow pages companies. The yellow pages companies realized that, and started creating online versions of their directories: Yellowpages.com, YP.com, & Superpages.com are just a few examples. Change is Good!All this competition is creating an opportunity for your business. In order to win the Local Search battle, the search companies know they must have the most complete listings. So, to entice you to come enter your details in their listings, they are all offering FREE Advertising! That's right, FREE Advertising!Of course, most of them want to sell you a bigger ad, but they all will give you a basic listing...and in most cases, that basic listing can include a lot more than your name, address and phone number. You can include your logo & website address, descriptions of your products and services, testimonials, special offers, pictures, coupons and more, depending on the service. And you don't need a website!Well, you really should have one. We go into the reasons for having a website here. But you don't need one to get listed in Google and Yahoo & MSN or many of the others. So what's the catch?You have to create an account and fill out a form. Or maybe we should say create an account and fill out a form at every Local Search site. Each site is different in exactly what you get to put up and in how you will list it. If you want to do it yourself, we've got a list of 12 Local Search Sites that you can download. There is an easier way...You can hire us to create a profile of your business and then do the tedious work of entering all the information on all the sites. The basic service runs just $199. We'll call you and ask some questions, then we'll create a Business Profile page for you to approve. After that, (and your check), we'll put your business into each of the 12 Local Search directories and send you details of the accounts so that you can update your listings as needed. Special Bonus Offer:For just $50 more, we'll create coupons/special offers on all of the sites that allow it. This will allow you to prove to yourself which of the Local Search websites is doing the best job for your business category. That will be very valuable when it comes time to jettison your Yellow Pages advertising and switch the budget to Local Search. Let's Get Started:Call us today at 480-704-4286. Or, fill out the Free Consultation form on the left and ask about Free Local Search Advertising. |










